Apple may be planning to reintroduce its classic rainbow logo on some of its new products this year, according to a source close to MacRumors .
We don’t know which products could be involved, but the Mac would be a good candidate, since Apple’s multicoloured logo was used on the original Macintosh in 1984 and on many other Apple computers before and after it. iPhones and iPads may also be suitable – perhaps on special editions along the lines of (PRODUCT) RED.
It should be noted that at the moment we are unable to confirm the authenticity of the rumor, but the source has a deep relationship with Apple and related industries.
Apple’s rainbow or ” six-colo r” logo made its debut on the Apple II computer in 1977 and was widely used until 1998, when it began to be gradually abandoned in favor of a monochrome Apple logo similar to that used today.
Despite not officially using its rainbow logo for over 20 years, Apple has been using its colors over the years.
Apple Park was recently decorated with the colours of the rainbow logo to celebrate the formal opening of Apple’s new headquarters and as a tribute to Steve Jobs. The colours were used on stairs, walkways, coffee cups and even on a stage with a rainbow bow used for a performance by Lady Gaga reserved for employees.
departing chief designer of Apple, Jony Ive, recently expressed his thoughts on the meaning of the rainbow:
There is resonance with the rainbow logo that has been part of our identity for many years. The rainbow is also a positive and joyful expression of some of our values of inclusion and I think one of the main reasons why the idea resonated so immediately and so deeply with us was the form – the connection from the point of view of aesthetic design. A semicircle refers so beautifully and naturally to the shape of the ring.